Today I read two letters written by companies which impressed me.
The first is by Kickstarter. Some asshole was trying to raise money to produce a "seduction guidebook" which advocated sexual assault of women, and though many people asked Kickstarter to cancel the project before the funding period completed, they didn't. Then today they wrote a (seemingly) sincere letter of apology to their users, and by way of compensation have donated $25,000 to RAINN, an anti-sexual assault organisation.
While Kickstarter definitely made the wrong call, I am convinced that they truly regret it and intend not to let it happen again.
The second is a letter from The Fullbright Company, which is a four-person game development studio who are almost done with their first game Gone Home (which I've been looking forward to). Today they wrote an open letter announcing their pulling-out of exhibiting their pending game at the PAX Indie Megabooth, an indie games showcase at a games expo organised by the Penny Arcade organisation. Their choice, which is not in their material interest, is based on Penny Arcade creators' recent misogynistic, transphobic and classist posturing (which you can read about in the letter).
In both cases, it is refreshing to see a company take a moral stance (if a little belatedly in the first case) on something which is not in their immediate financial interest. It is somethings difficult to remember that companies are made up of individual humans who have moral compasses, and who want to have a positive effect on the world, even in the context of a financial venture.